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Three Reasons a Franchise is the Best Way to Own a Small Business
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How is a Franchise Different from a Regular Small Business?
One of the biggest differences between a franchise and an independent small business is the built-in brand recognition franchises have. When starting a new business, building brand awareness is a huge challenge, but a franchise’s brand is already established.
However, this brand recognition comes with a few caveats. Startup costs can require significant investment, ranging from a thousand dollars to tens of thousands of dollars. Additionally, owners have to follow the franchise agreement in their day-to-day operations. If you prefer to make all the decisions about running your business, franchising may not be for you.
What are the Benefits of Owning a Franchise?
Home Office Support:
Franchisors often offer sales, marketing, and operations support for franchisees. Many companies offer equipment, call centers, and support channels to help their franchisees succeed. Signal offers strategic sales, marketing, and operations support to help franchisees succeed in their markets. Business Development and Operations Coaches travel in-market to help franchisees target leads and streamline existing patrol or dedicated contract operations. Signal’s home office team also includes payroll, collections, and compliance teams to help franchisees navigate the complexities of business ownership.
Access to training for franchisees and employees:
When you open a franchise, you are expected to follow the guidelines and business model set by your franchisor. To meet these expectations, franchisors will often offer training for both the franchisee and their employees. AGS has a robust online and in-person training program. This includes new franchise owner training, market launch training, field training, regional training for owners and their key staff, and more.
Established Brand Reputation:
Brand reputation takes years to build, and small business owners have to be patient when building this reputation. In contrast, franchise owners join an already established brand, with a reputation and built-in customer base. This established presence can make lenders more comfortable providing funding and may help franchisees get their return on investment faster than with an independent small business.
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